What are the 4 types of SEO?

Four types of SEO. Technical SEO: site speed, crawlability, schema, mobile. On-page SEO: titles, headings, content, internal links. Off-page SEO: backlinks, citations, mentions. Local SEO: Google Business Profile, citations, town-specific content. Most Cornwall small businesses need the first three done properly before the fourth starts paying off. You can't rank for 'plumber Truro' if your site loads in 8 seconds and has broken links. Get the technical foundations right first (one-off audit from £599), then build on-page and local SEO month over month (£299 to £799 a month).